Dear Zindagi 5th Day Collection has brought its total 5 day’s box office income at a decent profit. Comparing last day income, the movie shows a huge fall in its business graph from Sunday to Monday but still it manages to pass weekday test. While Dear Zindagi Tuesday income tends to be average.
Dear Zindagi 5th Day Box Office Collection | Tuesday Income
Last day was low and even Day 5 manages to stay average as the occupancy rate stays between a range of 35-45% on Tuesday.
Shahrukh Khan once again has applied a new strategy where he decided to release the movie on a limited screen in order to focus only on the targeted audience. It’s a new marketing strategy. Initially, the distributors were against the strategy but so far this strategy is a success because the movie is getting appreciation from the targeted audience.
It’s for the class not for the mass. If it would have release on a wide range, then the mass people would have spread the negativity about the movie because its for the class not for the mass. The movie would have got negative word of mouth and it could have lost the targeted audience.
Coming on to Tuesday business, the film has made an average profit while overseas income is comparatively impressive.
Dear Zindagi 5th day collection bags Rs 3.90 crores* approx. on Tuesday. The movie has ended up with a total profit of ₹36.75 crores until Monday, adding today’s business of Tuesday the domestic grand total stands at Rs 40.65 crores*. It has crossed 40 crores successfully and headed to mark 50 crores in upcoming days.
Coming on to already running movies, Ae Dil Hai Mushkil & Shivaay have dropped their business after the release of this Shahrukh and Alia Bhatt romantic starrer.
It has made an International business of ₹ 27.45 crores in the opening weekend.
Note: * mark means Final numbers awaited